App Strategy

Innovation doesn’t happen around a conference room table. That’s why we employ proven methods that will put you in the shoes of your users. We atDigital Webber believe that qualitative and quantitative research will always driveyour product design.

But while we execute a user-centred process, our appstrategy encompasses much more. We take a deep dive into your business model to market challenges, helping you create a product that will define unique value. We work with our app development team to ensure we deliver on our promise on-time and within budget.

Our strategy:

Strategic product definition: Our app strategy framework knows to puts the user first, to uncover that distinctive idea that will delight users and set you apart while meeting all of your business and market objectives.

  • Strategy workshop
  • Product vision
  • User research
  • Competitive landscape
  • Concept labs
  • Feature prioritization
  • Roadmap recommendation

User research: We move beyond simply asking questions to formulate your entire journey map, so we understand your users’ needs, desires, and any shortcomings. That’s how we identify opportunities to serve them.

  • User interviews
  • Journey mapping
  • Persona definition
  • Field ethnography
  • Ride along
  • Usability testing
  • Surveys

Features: Now after we are done with the user and market research, we need to play around with all of the ideas. But how do we make the right decision? Our method will evaluate how important each of the features is to your patrons and your business, and analyse the implementation cost.

  • User interviews
  • Journey mapping
  • Persona definition
  • Field ethnography
  • Ride along
  • Usability testing
  • Surveys
  • Ideation
  • Friction identification
  • Feature definition
  • Technical architecture mapping
  • Technical dependencies assessment
  • Product road mapping
  • Data flow planning
  • Loyalty program strategy

Why choose Digital Webber

  • 14 Years in Business
  • 1000+ Websites
  • Developed numerous custom softwares and custom web apps
  • Certified Google Partner following Google's Best Practices
  • Excellent Support.
  • $1 Million + Spent in Google AdWords on Behalf of Clients
  • 100+ Highly competitive keywords ranked on 1st page of Google.

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